14 Reasons to love build-to-rent homes

Your dream home = reality


We often look to our sassy European neighbours for that je ne sais quoi (the French), effortless, pared-back style (the Nords), that zest for life (Italians), that party spirit (here’s looking at you, Spain)…from French girl hair, to Mediterranean lunching and Lagom, there’s one very critical trend that we always seem to overlook – the rental trend.

In the UK, we obsess about saving to buy. We run ourselves into the ground trying to build Herculean savings, for a monstrous deposit, for that 25+ year mortgage;  while also trying to attain our dream jobs/see our friends/find the perfect partner/stay fit/stay sane/have the best eyebrows/not wear moth eaten clothes…dance? … and then we beat ourselves up when we realise that 1+1 doesn’t make £62.5k.

ARE WE FAILURES? NO! We are not.

All the while, our cross-channel friends seem to be stylishly swanning about, living their best lives…looking pretty unruffled – looking pretty fabulous actually, existing in gorgeous homes (that they rent), saving (actual) money…dancing.

While in the UK we’re taught to:

Save for house – buy house – sell house – make a big buck – buy bigger house.


Many of our continental friends rent for life.

If we take stock of the private rental market in the UK – rental fees for often small and below average spaces, absent landlords who still haven’t sorted out that damp in the bathroom, is it any wonder us Brits are so eager to save for a place of our own?

Then on the flip side, hopping onto that mystical rung of property ownership means you’ll be faced with finding half-a-lifetime’s salary for a deposit, then paying through the nose to get that damp, dilapidated home fixed up (cue Jamie O’Neal) ‘aaaaaall bbbbbby yoooooour-self.’

With adults in their mid-30s-to-40s three times more likely to rent than 20-years ago (ONS/Office of National Statistics), there’s an even bigger market for BETTER rental options. Cue the national trend that is build-to-rent (BTR). But what are build-to-rent properties?
They’re stylish, uncomplicated, dream homes (to rent) in sought after postcodes.


14 reasons to love and live BTR:

1. This is simple, straightforward and utterly stylish living for discerning home makers.

Find an apartment you love – take it – with ZERO security deposit and ZERO fees. If you pass referencing or have a guarantor, you won’t have to pay a penny to reserve your home. That means more to play with when it comes to personalising your space (see point 5) or booking that city-break you weren’t sure you could afford!

2. Onsite teams six days a week.

This mean you can drop in to welcome offices and get help with any queries you might have from a real person (no more disappearing landlords). This service is available seven days a week during summer months.

3. Long tenancy terms mean you don’t have to panic – or leave for that matter.

Three-year tenancies offered as standard mean that you can finally put down roots, start a family (woah – if you’re ready for that!) without fear that the landlord will turf you out in a few months to get a better deal on the rent. Resident-only break clauses means that only you still have the freedom and flexibility should you want to move on sooner, but you can rest assured that it’s when you’re ready.

4. Sparkly, clean, light, bright, high-spec spaces come complete with beautiful concept furniture (some with Danish brand BoConcept – drool).

And if you already have your own pieces, that’s fine too. Ciao sub-standard living.

5. You have the freedom to decorate your home to make it all your own. (Oh, haiii Farrow and Ball Sap Green).

With Get Living, if you say for the full three years you don’t have to worry about making good as your home gets a fresh lick of paint anyway!

6. Superfast broadband comes as standard and is included in the rent.

So you can be working/ streaming/gaming/Zooming/Housepartying at once.

7. There’s something for everyone.

Get Living offers over 3,000 impressive properties in London and Manchester – you can live with all the comforts in a big city neighbourhood. Check, check, check.

8. There’s plenty of access to private outdoor spaces.

All Get Living apartments come with either a private terrace / balcony / winter garden or shared roof garden.

9. Acclaimed and award-winning, independent restaurants, bars, brunch spots, coffee havens, micro-breweries, organic grocers galore on the doorstep.

Even Grace Dent is a fan.

10. There are FREE, exclusive social events tailored to residents’ passions and requests.

Think cook-school, drinks-nights, live music, yoga, comedy, **parties**; there are also events that are specifically child and family-focused. Turn-up, mingle, make new friends or learn a new skill(z). Stay tuned here for Get Living’s regularly updated calendar of events.

11. FREE outdoor fitness classes all year-round courtesy of Our Parks, giving you the chance to meet your neighbours while getting your weekly workout in.

You’ll also find gyms, boutique studios and personal trainers on your doorstep to fit into your schedule.

12. You can give up the car.

Get Living neighbourhoods are all situated close to game-changing transport links, meaning less time commuting, more time doing what you love.

13. As long-term guardians of the places it creates, Get Living puts sustainability at its core.

From green initiatives such as rainwater harvesting to beehives and supporting grassroot organisations which benefit the wider community, Get Living goes beyond providing homes to creating positive environmental and social impact, right now and for the future.

14. Everyone who lives there, loves it:

Sally Norman, New Maker Yards resident: “Our experience with Get Living actually opened our eyes to how flexible renting could be, we were able to choose the exact date and time to move-in and now that we’re living here it’s great to know we have an artistic license to personalise the space and truly make it ours.”

Clarissa Frost, Elephant Central resident: “Having already a security deposit saved we spent the money on little finishing touches that have helped make the apartment feel like our home which has been so important when moving to a completely new city. We feel like we’ve been here for years. The whole process with Get Living has felt really seamless and made easing into life in London really easy.”

Miguel Garcia, East Village resident: “When we decided to start a family, we wanted to look for a home that would be high quality, clean and safe, with a responsible landlord […] We spend our weekends at East Village’s cafes; Signorelli, Hand and Ginger & Mint are all family-friendly and run by great people. We enjoy giving give back to local business community.”